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Why You Should Use Keywords in Your Resume and Cover Letter

why you should use keywords in your resume and cover letter

School districts are relying on the candidates to use the correct keywords in their resumes and cover letters. Schools and organizations are posting more jobs on the internet or asking candidates to submit via their website with the hope of getting the best possible candidate to fill available teaching positions.

The internet has indeed changed the way the world works, and this has come to include searching for a job in education. Part of the 21st-century job search is the placement of keywords in the resume and cover letter to add magic.

The applicant tracking system software is programmed to screen job applicants’ resumes via keywords to align with the job posting requirements.

Using Keywords for Job Search Success

Most people do not know this, but the application procedure is much more complex and goes far beyond the application page the candidate is seeing. After filling out the form and uploading your resume, the process is taken over by special software designed to filter out irrelevant resumes.

Buzzwords or keywords are the primary determining factor in which resumes are moved to the next stage and screened out.

Knowing where and how to use these keywords will determine which resumes are pushed up the pile. All of this is done automatically, even before a human sees any resumes.

The Applicant Tracking System (ATS) Demands Professionalism

As you know, seeking a new teaching position can be a challenge – the competition will be quite serious, and you will be expected to be at your best to secure the job. The Applicant Tracking System (ATS) software will scrutinize your resume and determine if it is well written enough to earn you an interview. Savvy job seekers hire a professional resume writer; the excellent writing services will have in-depth experience on incorporating keywords.

Multiple Options

Note, this software not only recommends you to one school, but it will put your resume in front of different hiring professionals at the same time, giving you the leverage of choosing. This is productive because you only need to put in your effort once, and the rest is taken care of for you.

All you need to do is write a powerful resume with the right keywords and place the paper in strategic places like your social networking sites, blogs, websites, job search engines, online job boards, and LinkedIn.

The idea is to get your resume into the right avenues so when schools do a random search for a school principal, the application tracking system (ATS) software will pick out your name, even in your absence.

Determine the Right Keywords with These Useful Tips

– Include relevant associations or professional groups you belong to on your resume.

– Highlight keywords when possible, including catchphrases near the beginning of the resume. Search engines easily pick keyword phrases at the beginning of a document.

– Use the tag option on social networking sites.

– Spell out acronyms in conjunction with the abbreviation.

– Incorporate keywords in your cover letter.

– When integrating keywords, ensure they flow well, making for an interesting read. In other words, don’t make it obvious you include keywords; they should look and sound natural.

– Use keywords in the job responsibility section as well as in the profile summary.

– Be careful not to overuse keywords; the software could tag your resume as spam if you do.

– Research education keywords and use only those relevant to securing the teaching job you desire.

Related post: Critical Reasons to Use Keywords in a School Principal Resume [Examples]

You must have figured out by now that job searching has evolved over the years, making it critical your resume and cover letter engages the reader. Don’t underestimate the power of incorporating keywords in your job search documents.

If you’d like to make sure that your school principal or teacher resume hits all the right keywords and helps you stand out from the crowd, we invite you to check out the resume writing services we offer.

Create your educational resume to stand out for all the right reasons when scanned by the applicant tracking software and reviewed by the hiring manager.

We can help make it happen.

Contact Candace Alstad-Davies via email or call toll-free: 1-877-738-8052 for the assistance you need.